Chris Hemsworth
Chris Hemsworth

Chris Hemsworth to star in Tourism Australia ad

The Aussie actor behind the superhero Thor will bring his might to a Tourism Australia campaign to increase international visitor numbers Down Under.

Fans of Chris Hemsworth will be able to follow the star and his family on a 10-day trip that takes in Uluru, the Whitsundays, the Great Barrier Reef, and gorges and waterholes of the Kimberley.

Photos and videos taken during the trip by Hemsworth and wife Elsa will be shared with their combined 10 million social media followers, plus the followers of Tourism Australia.